How to build Search Engine Optimization through Guest Blogging
Creating website content is a craft that delicately balances the use of language to give personality, information, and selected keywords for search engines to find you.
It is important that you find opportunities to connect with digital spaces beyond your website in order to direct traffic to your site. Guest blogging for other websites (such as the Business Space Midlands Blogging platform!), allows you to connect through backlinks in your site to support your SEO and domain authority.
Getting ranked with Search Engine Optimization
Even if you have made your own website, guest blogging on Business Space Midlands will support you to increase your Search Engine Optimization and help you to be found by search engines, taking you a step closer to connecting with your clients.
Blogs and articles for Search Engine Optimization
Coming to understand a new point of view, educating on a new topic, or sharing stories and experiences. Whether it is a personal or an academic blog, creating texts that are mainly read for pleasure or for information is a wonderful experience. You may be able to create a plan for your team to regularly blog for your own website, adding opportunities for a sustainability focus blog to add to the Business Space Blog, and adding the link to your own website page and social media.
Communicating complex ideas through small amounts of text can be a powerful way to inform a large group of people and the immediacy of a blog or article makes for a highly influential piece of writing for you or your company.
Identify your Sustainable Development Goals and get writing!
The wonderful part of the sustainable development goals, set by the United Nations in 2015, is that they are wide reaching.
No matter what your business is, there will be something you can develop in your approach to business that will enable you to contribute. This will then give you the opportunity to blog about the difference you are making as you work with these important goals in mind.
This is a collaborative space, a place where business leaders can contribute through your company tone of voice, building on your branding imagery, to the conversation with other midland based businesses.
Working with your team to understand sustainability is an action that results in a shared vision. The collaboration and sharing of values around global citizenship and sustainable working within your team is a vital step to better understanding the steps you can take and the aspirations you can align yourselves with. This could then feed into the transparent working processes of your company, looking at sustainability on an organisational level. Joining Business Space could allow you to build towards the values and ethics of your working practices, building your commitment to sustainable business practices that will benefit your current employees and the strength of your brand identity too.
Find out more about how your business links with the Sustainable Development Goals
How can I get involved in the Business Space Collaborative Blog?
Your membership allows you to share an unlimited number of Blogs to the collaborative Business Space Blog.
You can see what other Business Space members are writing about from their industry perspective and pick up some ideas from how other business owners are working towards the sustainable development goals and other approaches to sustainable working in business.
The Business Space blog is a place for West Midland business owners to work collaboratively and share good practice as we all work for more ethical and mindful ways of working to build a sustainable way of working for future generations.
let's talk.
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